PALMLESS
Science for nature to build a better way.
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THE CHALLENGE
Palm oil is everywhere. It's the world’s most popular vegetable oil for a reason. It's a deeply versatile, high-performance ingredient found in nearly 50% of products on supermarket shelves.
Palm oil plantation expansion has drastic environmental and societal costs. It's threatening the livelihoods of endangered wildlife, biodiverse ecosystems, and humans.
Palmless is building a better way and needed a trusted partner to help develop their new website, brand identity, and marketing strategy in order to build momentum toward their initial product launch and prepare future product roadmaps through a B2B lens while still resonating with consumers.
THE SOLUTION
We partnered with Palmless to design and build their marketing strategy, brand strategy, and website.
We further developed their visual identity, and launched an ambitious go-to-market campaign that used a limited batch run of a product called Save the F***ing Rainforest that featured Palmless’s novel biodesigned ingredient — Palmless Torula Oil.
Today, we serve as the creative backbone of Palmless, handling all product, social, event marketing, website and eCommerce development, as well as business strategy and investor relations support.
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4
Hours for the first Palmless product to sell out
10
Awards earned from Gates Foundation, Fast Company, Elle Magazine, + more.
25+
B2B deals secured with LOIs for manufacturing agreements
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THE WORK
Business Strategy
Visual Identity
Marketing Strategy & Campaigns
Content Design
Website Development
UX / UI
eCommerce
Sales Enablement
Investor Relations
Event Marketing & Design
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Case Study
